Arizona-based Barron Lighting Group has appointed Gaurav Arora as its new Exitronix Brand Manager. A lighting industry veteran of over 10 years, Arora will be responsible for organizing and facilitating the planning, production, marketing, and other tasks related to the creation and distribution of the Exitronix product family. This includes developing products through market research and combining those findings with general requirements, specifications, timetables, pricing and plans to complete development and marketing strategies.
“I am excited to join the Barron Lighting Group team and to take on the role of Exitronix Brand Manager,” Gaurav said. “I look forward to working with the team to develop and launch innovative products that will meet the needs of our customers.”
Barron Lighting Group VP/Sales and Operations Heather McCune, added, “We are thrilled to have Gaurav join our team. His experience and knowledge of the lighting industry will be a great asset to our team and our customers. We look forward to seeing the great work he will do in this role.”