| |

NEMRA & AAILA Join Forces to Form Larger Network

logos for NEMRA and AAILA

The National Electrical Manufacturers Representatives Association (NEMRA) has integrated the American Association of Independent Lighting Agencies (AAILA) into its organization, creating the NEMRA Lighting Division.

This strategic initiative was created to empower independent lighting sales agencies and strengthening partnerships with lighting manufacturers. The new division marks NEMRA’s commitment to supporting the unique needs of the lighting sector as it adapts to an evolving industry landscape and to shaping a stronger future for independent agencies and those exploring opportunities in lighting.

Jim Johnson, President & CEO of NEMRA, commented, “This integration allows us to build upon AAILA’s goals within a larger framework, backed by NEMRA’s extensive infrastructure and resources. Together, we aim to enhance support for independent lighting agencies while advancing our shared objectives.”

Billy Hodges, Co-Founder of AAILA, stated, “I am confident that NEMRA’s proven capabilities will allow us to elevate the voice of independent lighting representatives. Both organizations have a strong legacy of supporting this vital channel, and this partnership presents an exciting opportunity to further strengthen relationships with suppliers, manufacturer representatives, and customers alike.”

Johnson added, “As a distinct division within NEMRA, this integration offers a unique opportunity to pave a new path forward — enhancing resources and advocacy for independent representatives. We encourage independent lighting agencies and manufacturer partners to join us in shaping the future of lighting sales.”

More details and information regarding this new division will be shared in the coming weeks.

Lighting Agency Representatives can learn more about NEMRA Lighting Division Membership here.

Lighting Manufacturers can learn more about NEMRA Lighting Division Membership here.

Related articles

NEMRA Makes 8 Key Appointments

Navigating the Path of Illumination: AAiLA Reflects on 2 Years of Growth and Challenges

Related Articles

Current Has Chosen FRM Lighting + Controls to Represent Its HLI and GLI Luminaire and Controls Product Lines in 3 States
|

Current Has Chosen FRM Lighting + Controls to Represent Its HLI and GLI Luminaire and Controls Product Lines in 3 States

February 7, 2024 Current has chosen FRM Lighting + Controls as its representative for South Carolina for the HLI and GLI luminaire and controls brand portfolios effective March 1, 2024. In addition, FRM Lighting + Controls acquired Affiliated Lighting + Controls and effective immediately will represent Current’s GLI luminaire and controls portfolio in North Carolina…

Legrand & KODE Labs Partner on Wattstopper i3 Smart Building Platform

Legrand & KODE Labs Partner on Wattstopper i3 Smart Building Platform

Legrand®, a global leader in electrical and digital building infrastructures, has launched the Wattstopper i3 Platform, a next-generation lighting and building intelligence solution powered by KODE Labs, a global leader of advanced smart building technology. According to the company, the partnership positions Legrand to lead the lighting controls industry into a new era of unified…

| |

Illuminating Innovation: Pharos Architectural Controls Light Up Bellevue Railcar Assembly Facility

A brand-new railcar assembly facility in Perth, Australia, has become a canvas for illuminated artwork with the installation of more than one kilometre of LED tube lighting and a dynamic lighting control system from Pharos Architectural Controls. The assembly and commissioning plant in Bellevue, Perth, is part of the Western Australian Railcar Programme. The project will deliver…

Barron Lighting Group Appoints Jeff Musilek as Business Development Manager
| |

Barron Lighting Group Appoints Jeff Musilek as Business Development Manager

Glendale, Ariz.-based Barron Lighting Group has appointed Jeff Musilek as Business Development Manager. Musilek brings a wealth of experience and knowledge to the role, having worked at the lighting rep, distributor, and manufacturer level for 10 years. “We are thrilled to have Jeff join our team,” said Barron Lighting Group’s VP/Sales Operations Heather McCune. “His…

Latest Articles

  • EiKO Appoints Mike Felton as Senior VP, Sales & Marketing

    EiKO Appoints Mike Felton as Senior VP, Sales & Marketing

    EiKO Global LLC (EiKO) has appointed Mike Felton as Senior VP/Sales & Marketing. Felton brings 15 years of commercial leadership experience in the lighting industry across multiple sales channels including C&I (commercial & industrial), specification, controls, utilities, OEM, and horticulture markets. His career includes successful tenures at Acuity Brands and TCP Lighting, where he led… Read More…

  • Lutron Promotes Edward Blair to Vice Chairman of the Board

    Lutron Promotes Edward Blair to Vice Chairman of the Board

    Lutron Electronics president Edward J. Blair has been promoted to vice chairman of the board; he will continue to serve as president of the company. In his expanded role, Blair will represent executive leadership at the board level, offering strategic insight and reinforcing the company’s long-term priorities. He will maintain responsibility for Lutron’s global operations,… Read More…