|

NEMA Appoints Sonia Vahedian to COO

NEMA 125x86

NEMA 400x275June 1, 2022

The National Electrical Manufacturers Association (NEMA) has named Sonia Vahedian as Chief Operating Officer (COO), where she will ensure the long-term financial and operational viability of NEMA through effective planning, forecasting, and treasury oversight.

“Ms. Vahedian’s decades of expertise as a business operations executive, and her proven ability to both foster growth and handle complex issues, will be an immense asset for NEMA,” said President & CEO Debra Phillips. “As our organization continues to evolve, we firmly believe that Ms. Vahedian will provide critical guidance and insight, enabling us to meet our short-term and long-term goals.”

“I’ve spent years working at the intersection of policy and business for the products and industries that make our everyday lives possible. With NEMA, I look forward to helping map the future of the electroindustry,” Vahedian remarked. “I’m excited to step into this new role and help position NEMA to support our members through the energy transition, once in a generation infrastructure investments, a critical moment in building resilient, future-proofed supply chains, while innovating an electrified innovative future.” 

Vahedian joins NEMA from the American Petroleum Institute (API), where she served as the Vice President of revenue-generating programs. While with API, she drove strategy and launched several mission-critical API programs, increased revenues by more than $2.5 million, established a Covid-19 strategy to mitigate potential business losses, and helped define and launch an industry-wide effort to enhance diversity equity and inclusion.

Prior to API, Vahedian served as the COO for the Mobile Giving Foundation, the founding organization for the platform supporting mobile Text-to-Give campaigns for 1000+ charity organizations in the U.S. and Canada. She previously served in multiple engineering executive roles in the wireless technology and interoperability startups, including Sybase/SAP, building, and managing world-class high availability data center operations in North America, Europe, and Asia.

Vahedian began her career in energy, where she served in various industry segments in business development, technical, and operational roles with BP/Amoco, Statoil/Equinor, and Kinder Morgan in the Midcontinent and Appalachian Regions. She earned a B.S. in Chemical Engineering & Material Science from the University of Oklahoma.

Related Articles


Latest Articles

  • California Lighting Sales Announces New Leadership Team

    California Lighting Sales Announces New Leadership Team

    California Lighting Sales is moving forward under the leadership of principals Dave Klevens, Michael David, and David Burandt. Together, they are focused on strengthening the firm’s market presence while continuing to deliver dependable, quality representation across Southern California. This next phase, referred to internally as CLS 4.0, reflects the company’s fourth generation of ownership and Read More…

  • Eurofase Names Ken Rainbolt as National Sales Manager, Electrical Distribution

    Eurofase Names Ken Rainbolt as National Sales Manager, Electrical Distribution

    Lighting veteran Ken Rainbolt has joined Toronto-based lighting manufacturer Eurofase as national sales manager for U.S. showrooms and electrical distribution. Previously Rainbolt has served in executive sales roles for companies such as Big Ass Fans, Yankon Lighting, Solas Ray Lighting, and served as CEO of Elumenus Lighting Corp. According to a statement released by Eurofase, Read More…