NEMA Debuts First Two Product Specifications Developed Under Its “Make It American” Program

logo of NEMA and the Make It American program

With President Trump’s emphasis on domestic manufacturing, the Make It American program from the National Electrical Manufacturers Association (NEMA) is especially timely. NEMA has debuted two product specifications under this program to help electrical manufacturers confidently offer Build America, Buy America (BABA)-compliant products to market.

The product specifications – for wire and cable and low-voltage power distribution equipment – establish product category-level specificity and provide the electroindustry with the evaluation criteria it needs to confidently make informed decisions that strengthen critical product supply chains in alignment with BABA requirements.

NEMA’s product specifications build upon the Make It American Process Standard, which was announced in October 2024. That standard provides a best-in-class framework for companies to assess and document conformance with Buy America Preference requirements for infrastructure projects receiving federal funding or seek waivers as necessary. The specifications and process standard are part of NEMA’s comprehensive Make It American Program to assist companies navigating the complex domestic content landscape.

“NEMA’s members have invested tens of billions of dollars in domestic manufacturing in communities around the country — creating thousands of good-paying jobs and strengthening the U.S. manufacturing base to deliver a resilient energy future,” said Debra Phillips, President & CEO of NEMA. “NEMA’s Make It American program offers precedent-setting resources, standards, and certifications to help companies evaluate complex supply chains and deliver critical electrical products to meet rising energy demand.”

NEMA member companies like Southwire helped champion the creation of these two product specifications.

“As Southwire celebrates 75 years of delivering power responsibly since 1950, we are proud to partner with NEMA to strengthen domestic manufacturing through the Make It American program. The newly published specifications exemplify our shared commitment to supporting U.S. supply chains by providing clear guidance and standards for producing Build America, Buy America Act (BABA)-compliant goods. This milestone reinforces our dedication to innovation and to creating high-quality, domestically produced wire and cable products,” said Yuhsin Hawig, Ph.D., VP/Applications Engineering for Southwire Company.

For more information about NEMA’s “Make It American” Program, click here.

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