| |

Norwell Lighting Joins Elk Home

Elk Home Norwell 800

East Taunton, Mass.-based Norwell Lighting — which has a 70-year history of manufacturing exterior and interior decorative lighting primarily for the residential market — has been acquired by Elk Home, headquartered in Nesquehoning, Pa.

Only Norwell Lighting will join Elk Home. Its affiliated companies Ilex Lighting and Custom Metalcraft, both of which involve custom domestic manufacturing and serve the commercial and hospitality markets, will remain in Massachusetts. Norwell’s inventory has been relocated to the Elk Home’s distribution center in Rabun Gap, Ga., and customers can continue to purchase Norwell products through their existing sales channel.

“We look forward to the addition of Norwell products to our lighting portfolio,” said Todd Webb, CEO of Elk Home. “The heritage of Norwell’s quality, design, and attention to detail aligns with our strategic plan as we continue to elevate and enhance our lighting offering across all price points.”

“For Norwell to continue to compete in the residential market, I felt we need the backing of a larger organization who can take Norwell to the next level. I want to wish Elk the very best during this transition.” said Alan Indursky, President of Norwell.

Related Articles


Latest Articles

  • MaxLite Hires Joe DeAngelis as VP of C&I Sales

    MaxLite Hires Joe DeAngelis as VP of C&I Sales

    DeAngelis brings more than 25 years of executive leadership experience in the lighting, smart building, controls, and energy-efficient technology industries. New Jersey-based MaxLite has appointed Joe DeAngelis as Vice President of C&I Sales – North Region, reinforcing the company’s continued investment in strategic sales growth and customer support across key commercial and industrial markets. In Read More…

  • Brandi Gilliard Named Regional Sales Manager-Fans for Modern Forms

    Brandi Gilliard Named Regional Sales Manager-Fans for Modern Forms

    Modern Forms appoints industry veteran Brandi Gilliard as regional sales manager for its Smart Fan division. New York-based Modern Forms, a brand of WAC Group, has appointed Brandi Gilliard as a regional sales manager for the smart fan team. Executive Director/ Sales & Product Development Alex Ostrovsky stated in an announcement to the company’s rep Read More…